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You Don’t Need a Bigger Team. You Need Better Automations

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A lot of business owners think the next step is hiring.

They feel overwhelmed. Swamped with tasks. Tired of doing it all.

So they look for help.

They hire a VA. A marketing person. Someone to take over “ops.”

But after a few months?

They’re still tired. Still working late. Still not growing.

The problem isn’t your team. The problem is that most of the work shouldn't exist.

You’re paying people to do tasks a bot could handle in seconds.

Think about this:

You hire someone to check your calendar and send reminders.

Or to copy data from a form into a spreadsheet.

Or to post the same content to five platforms.

That’s not strategy. That’s button-pushing.

If a computer can do it, let it.

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Here's a rule I follow:

Never hire a person to do something an automation can handle.

It saves time. It saves money. And it doesn’t complain.

You don’t need to become a tech wizard either.

Start small.

What do you do every week that makes you sigh?

That’s the first thing to automate.

Let’s break this down.

You probably do stuff like:

  • Send welcome emails

  • Move leads from one place to another

  • Follow up with prospects

  • Remind clients about calls

  • Share content online

  • Assign tasks to your team

  • Pull data from your CRM

  • Tag subscribers

If it follows a pattern, a robot can do it.

Now think about something like this:

You’re copying data from a form into your CRM.

Or pasting customer info from an email into a spreadsheet.

Or taking a new lead and sending a manual welcome message.

If you’re doing stuff like that, stop.

You can set up one automation to handle it for you.

Takes maybe 15 minutes.

Then it runs every time without you.

No missed steps. No wasted hours. No stress.

That one switch could save you 3 full workweeks a year.

And that’s just one task.

Now multiply that across 10 workflows.

Not only do you get time back, but your whole team moves faster.

You don’t forget follow-ups.

You don’t drop leads.

You stop wasting time and energy on boring stuff.

Here’s the best part.

Most automations cost less than a coffee.

Some are free.

So the excuse “I can’t afford it” doesn’t hold up.

You don’t have a money problem.

You have a friction problem.

Hiring people when you don’t have your systems built is like pouring water into a leaky bucket.

Sure, it fills up a little.

But most of it spills out.

Fix the holes first.

Then bring people in.

And when you do hire, give them clear systems to run, not chaos to clean up.

Let’s get tactical:

Here are a few places to start:

  1. Use Zapier, Make or n8n to move data from one tool to another.

  2. Use Beehiiv or ConvertKit to send emails based on tags or actions.

  3. Use Loom to record how you do something and hand it off.

If it’s repeatable, document it.

If it’s digital, automate it.

If it’s a one-time setup that saves 100 hours a year, stop waiting.